Welcome Professionals…

…who is the most important person in the room? – Sure, it is our client!

The client deserves our full attention and we want to show our interest into our client. Many times, we get carried away by the interesting results of our analysis, the interesting product we have to offer, the interest in our own agenda.

Much more importantly, we need to understand what the interest of our client is, need to understand the client’s agenda and present the interesting facts and findings through our client’s perspective.

Even if we think we understood our client already, we need to show that we actually care. We must not stop asking questions, asking for our client’s view, asking for a judgement, asking how our client feels about this idea or what he/she would prefer as a next step.

Only if we show this interest we can hope that our client also takes interest in us and what we have to offer.

Just a reminder,

Malte

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